The journal
How we measure traffic in Platja d'Aro, what the municipal data says, and what we've learned operating a premium LED screen above the town centre's main roundabout.
The Ajuntament's automatic number-plate recognition cameras count every vehicle that enters the municipality. Here's how the system works, what data it produces, and why it's the most solid audience baseline on the Costa Brava for DOOH.
Read the article15 m² of Unilumin USK3.9 LEDs over the busiest roundabout in central Platja d'Aro. Inside the project: from structural design to the first dusk lighting test.
Read the article+30.67% traffic in Platja d'Aro, 92.6% aparthotel occupancy, 8.18 million tourists across Girona province. A read on the 2025 season and what the numbers mean for advertisers.
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